The art or process of setting and arranging types and printing from them. It is also the design of letter forms and the arrangement of them in two-dimensional space (for print) and in space and time (for digital media). When creating a typography image you should consider the following.
- Flush left/ragged right: text that aligns on the left side and is uneven on the right side
- Justified: text that aligns on the left and right sides
- Flush right/ragged left: text that aligns on the right side and is uneven on the left side
- Centered: lines of type centered on an imaginary central vertical axis
- Asymmetrical: lines composed for asymmetrical balance and not conforming to a set, repetitive arrangement
Letter spacing :
The space between letters
Word spacing :
The space between wordsLine spacing :
The distance between lines of type
The particular style and form of each individual letter of our alphabet .Each letter of an alphabet has unique characteristics that must be preserved to retain the legibility of the symbols as representing sounds of speech. Used by designers in three primary forms:
- Calligraphy - Decorative handwriting or handwritten lettering
- Lettering - The letters inscribed on something.
- Typography
The design of a single set of letter-forms, numerals, and signs unified by consistent visual properties.
- These properties create the essential character, which remains recognizable even if the face is modified by design.
- Modifications in a typeface that create design variety while retaining the essential visual character of the face.
No comments:
Post a Comment